Insurance Strategies for a World of Changing Demographics and Socioeconomic Conditions
Barcelona, Spain, kindly hosted by VidaCaixa
The Geneva Association’s 2025 Economic Forum brought together 36 Chief Economists and Chief Strategy Officers from re/insurance companies in Europe, North America, and Asia. The forum mainly focused on how demographic shifts such as longer lifespans, lower fertility rates, and evolving migration patterns are influencing economic systems, financial markets, and insurance business models.
A central theme of the discussions was the macroeconomic impact of demographic change, particularly the effects of ageing populations and shrinking workforces on labour markets, savings behaviour, and public finance sustainability. Participants examined how these trends are likely to influence long-term interest rates and reshape the broader economic environment, and how insurers can innovate in response. Life and health insurers are increasingly exploring solutions that combine life annuities with health and long-term care services, while property & casualty insurers are developing products that support extended working lives, age-friendly housing, and mobility.
Another key topic of the Forum was how insurers can better navigate an increasingly complex geopolitical and geoeconomic landscape. Scenario planning and long-term risk assessments were highlighted as vital tools for identifying risks and opportunities and strengthening organisational agility. Participants emphasised the importance of cross-functional collaboration in addressing this evolving challenge.
